Law Firm Websites: These Days, They’re A Prime Source Of New Clients

If you are a lawyer, then you know that your website is a powerful tool for attracting new clients and convincing them to retain you. But did you know that it can also be used as an important marketing tool? This is because your clients will go online to do research on attorneys before they hire them. Keeping this in mind, we have put together some tips for creating content that will give your law firm website the best chance of drawing in potential clients:

How Great You Are As A Lawyer

Your clients are going to be more interested in what they can get from you than how great you are as a lawyer or how much you know about their case. They want to know:

• How much it will cost them?
• How long it will take?
• What results they should expect?

And most importantly, they need evidence that shows that all these questions have been answered before by other clients who have hired your firm before.

Easily Find The Information They Need

You want your clients to be able to easily find the information they need. You want them to be able to navigate through the pages of your attorney websites, and you want them to be able to find what they’re looking for quickly. You also want them to have an enjoyable experience doing so.

What They Can Expect Next

The next thing clients want to know is what is going on with their case and what they can expect next. They want to know how long each step will take, what it will cost for each stage of the process and who will be working on their case. This way, if something goes wrong or takes longer than expected, you can explain why it happened in terms of time or money spent by your firm.

Clients also need a place where they can get updates about court dates or deadlines coming up soon so that they don’t miss anything important from you as well as any other information that may affect your client’s interests (such as new laws).

Know Who They Are Dealing With

Be sure that clients know who they are dealing with. The first thing that a potential client sees is your law firm websites, so make it clear who the lawyers and staff are. Include a photo of yourself and your team, along with bios for each member of your firm (including yourself). This will help build trust with new clients when they come across your site, especially if you’re trying to reach out via social media or other platforms where there is no face-to-face interaction.